Pikpop AI

Pikpop was founded in Hangzhou as a startup aimed at democratizing the fashion industry. It proposes using a single tool to manage a fashion brand from concept to product launch, covering every stage of the supply chain. It is an artificial intelligence tool that, through dialogue, connects users with various experts in fields ranging from supplier sourcing to brand design and global distribution. Our role with Pikpop has been to develop a brand that positions Pikpop as a new-generation brand—solid and decisive in its use of agents and artificial intelligence—that inspires confidence. We have also focused on designing a product that inspires confidence and speaks the same language as the brand, reflecting a novel and intuitive user experience both in China and around the world, while adapting to the needs of each market.