Biomercats
品牌战略 Brand Strategy
线下品牌 Offline Brand
视觉识别 Visual Identity
位于巴塞罗那各大市场的连锁水果摊视觉识别系统。这一创新的视觉识别系统通过亲切且包容的设计，致力于传承传统价值观。Biomercats 旨在通过设计一套既能维系老客户，又能吸引新客户加入品牌的视觉战略，拓展新业务线并实现全国范围的扩张。
Visual identity for a chain of fruit stands located in Barcelona’s markets. An innovative visual identity that focuses on preserving traditional values through a friendly and inclusive design. Biomercats aims to scale up with new lines of business and expand nationwide by designing a visual strategy that embraces its long-time customers and welcomes new ones to the brand.
